Hot on the heels of Sunday’s Fifa Women’s World Cup final in Lyon, the subsequent week’s high-powered Sports Decision Makers Summit London will focus on the commercial enterprise of women’s game sponsorship with the input of some of the most knowledgeable and incisive people working within the subject.
Kelly Simmons MBE, director of the girls’ professional game at The Football Association, will join Y, partnering with Sally Horrox, on a panel to be able to examine the evolution of women’s sports activities sponsorship and the specific opportunities it offers to build the brand and achieve commercial enterprise targets. They might be in discussion with SportBusiness Sponsorship editor Matthew Glendinning.
They will be followed by using a keynote presentation from Chrissy Fice, brand director at Vitality Insurance, who will look ahead to the agency’s sponsorship of the upcoming Netball World Cup and wherein girls’ recreation sits within Vitality’s huge-ranging sports activities and way of life portfolio. The Sports Decision Makers Summit at The Rosewood, High Holborn, on July 9 and 10, will supply authoritative and stimulating keynote addresses and insightful panel discussions designed to satisfy the intelligence participants of the C-suite target audience’s need to make smarter business decisions.
Other keynote audio systems include Timo Lumme, director of television and advertising on the International Olympic Committee; IAAF chief executive Jon Ridgeon; Andreas Zagklis, secretary-general of basketball’s world governing body Fiba; Steve Davis, president of Fanatics International; Andrew Hampel, president of Legends International; and Garry Cook, executive vice-chairman of Gfinity. They can be joined by a host of other C-suite executives and influencers.
Organized around a series of commercial enterprise-critical difficulty strands, the Sports Decision Makers Summit ushers in a new technology of tightly focused, statistics-driven activities designed exclusively for the people whose selections shape the destiny of sport. The Sports Decision Makers Summit timetable will embody media, sponsorship, the Game Day Experience, Fan Engagement, eSports, and Finance.
Other audio systems encompass:
Sponsorship: Guillaume Sabran, UEFA; Murray Barnett, Formula 1; Michael Flynn, CEO of DataPower. Media: Bhavesh Patel, Global head of digital, beIN Media; Stefan Kuerten, Executive director, Eurovision Sport; Tony Singh, chief industrial officer, England and Wales Cricket Board. The Game Day Experience: Michael Cole, CTO of the European Tour and Ryder Cup; Paul Samuels, Senior VP, Anschutz Entertainment Group; Christopher Lee, Partner, Populus. Fan Engagement: Sarah Lewis, Secretary Standard, International Ski Federation; Gareth Balch, Managing Director, Two Circles. Finance: Keith Harris, football deal maker and director of Everton FC; Majid Ishaq, Rothschilds; Jonny Nye, handling director of 23 Capital. Esports: Ralph Reichardt, CEO, ESL; Alban Dechelotte, Riot Games; Nicholas Bescombes, Esports marketing consultant to the Global Association of International Sports Federations